Example Projects
ConceptScope uses video-, audio- and whiteboard technologies to expose target consumer or business audiences to very early-stage product and service concepts.
Feedback is captured and reported on in video and audio.
Read more below.
ConceptScope
ConceptScope uses Online Remote Interviewing’s video-, audio- and whiteboard technologies to expose target consumer or business audiences to very early-stage product and service concepts, with a view to gaining rapid and cost-efficient feedback on new ideas as early as possible in the development cycle.
Multiple respondent sessions are often more productive here than one-to-one depth interviews.
· Uses Online Remote Interviewing and online verbal/written concept exposure
· Live iteration/development of test concept material during interviews if required
· Use of online whiteboard function to capture respondent suggestions in graphic format
· Quantitative conjoint/trade-off bundling and pricing modules are also available.
· See also generic ‘-Scope’ product attributes here
For further details or a project cost quotation, email info@richardsomervilleconsulting.com or telephone (+44) 020 7193 3270.
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